We believe in spreading the joy of fashion, so it’s probably no shock that Fashion Week is our favourite time of year. The shows, the looks and the parties – what’s not to love? We understand attending LFW can be a bit overwhelming so if it’s your first time, so we’ve put together this guide to have you looking
and feeling your best. It’s all about confidence! Are you ready?
MAKE A STATEMENT
It’s fierce, it’s timeless, it’s leopard print. If you’re looking to turn heads this LFW, pick the print that never ages.
A statement jacket is always a crowd-pleaser so drape this faux fur jacket over your shoulders and prepare to get papped.
UP YOUR ACCESSORY GAME
Usually we’re all about breaking fashion rules but if there’s one rule to follow during Fashion Week, it’s more is more when it comes to accessorising.
Go for a look-at-me yellow bag with a faux fur handle and your biggest shades.
Go for a look-at-me yellow bag with a faux fur handle and your biggest shades.
EVERY STREET'S A CATWALK
If there’s one thing you need to take with you to Fashion Week, it’s confidence.
Turn up, strut your sassiest strut and have those street style photographers fawning all over you.
FIND A FASHION BFF
You know what they say, two fashionistas are better than one so grab your most stylish bestie and slay everyone on the way. Plus, no one likes turning up to an event solo!
PERFECT YOUR POSE
You’ve got the look, now perfect the pose. Drop it like it’s hot and nail the blogger squat. If you didn’t take a picture at Fashion Week, did you even go? Don’t forget that nonchalance is your best accessory. In moments when you’re tempted to break the façade, just remember the word Queen VB once uttered, “I’m smiling on the inside.”
